Wowing Workers with Words: Writing to Drive Employee Engagement

  • 20 Sep 2018
  • 6:00 PM - 7:00 PM (EDT)
  • Private ATD Virtual Event

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Wowing Workers with Words: Writing to Drive Employee Engagement

Presenter: Jack Appleman 

Thursday September 20th, 2018 6PM 

With only a third of U.S. employees feeling engaged at work costing an estimated $500 billion a year (according to a recent Gallup study), many companies are scrambling to develop strategies for engaging a diverse workforce. These organizations should reexamine how their C-suite executives and managers at various levels are communicating to employees, especially in writing—as face-to-face meetings increasingly give way to emails, instant messaging and other computer-mediated communication.

Jack Appleman, corporate writing instructor and author of the newly released 10 Steps to Successful Business Writing (second edition), will facilitate a dynamic webcast, “Wowing Workers with Words: Writing to Drive Employee Engagement.” He will lead participants through a series of challenging writing exercises—which they can submit for Jack’s feedback!

Jack Appleman, APR, CBC, prominent business writing instructor and author of the newly released 10 Steps to Successful Business Writing—second edition (2017, ATD Press),is committed to helping working professionals and students achieve better results with their writing. His writing workshops, webinars and one-on-one coaching for organizations such as HBO, Johnson & Johnson, and the U.S. Olympic Committee have consistently earned outstanding evaluations. In 2015, Jack received the Charles T. Morgan Award from for lifetime excellence in corporate 

This is a free event so please register to participate in ATD LI's first webinar! Those who register will receive a link and code to access 


Regards,  

The ATD Long Island Board of Directors

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